128GB iPad

By Norman Chan

Almost a price of a MacBook Air.

Less than a day after the rumor mill reported it, Apple has announced that it'll start selling a 128GB model of its fourth generation iPad with Retina display on February 5th. The Wi-Fi model will cost $800, and a cellular model will cost $930. Two take-aways from this: a new SKU now makes it less likely that Apple will release a new iPad generation in March (though not impossible), so the Fall refresh cycle is looking more realistic. Also, the timing undercuts Microsoft's release of its Surface Pro on February 9th, for which the 64GB model starts at $900. Not an apples to apples comparison, but for many consumers, they both look like tablets.